AI Insights · Timothy · January 2025
Top 5 Photo and Video Apps in Nigeria: Q4 2024 Performance
Discover the performance trends of the top photo and video apps in Nigeria during Q4 2024, with insights from Sensor Tower's unified platform data.
In the fourth quarter of 2024, the performance of the top photo and video apps in Nigeria showed varied trends in terms of downloads, revenue, and active users, based on Sensor Tower's unified platform data.
Instagram experienced fluctuations in weekly downloads, starting at around 199K and peaking at 244K in early November. The app's weekly revenue saw a gradual increase, reaching approximately $13.8K by late December, while weekly active users oscillated around 11.4M.
CapCut - Video Editor noticed a significant rise in weekly downloads towards the end of the quarter, climbing to over 202K. Weekly revenue also showed an upward trend, closing the quarter at about $18K. Active users increased steadily, surpassing 5M by the end of December.
Snapchat maintained a consistent increase in weekly downloads, topping at 221K in late December. Revenue grew to approximately $10.8K, and active user numbers rose from 11M to over 12M throughout the quarter.
YouTube showed stable weekly download numbers, peaking at 52K. Revenue remained relatively steady, ranging from $1.9K to $2.1K, while active users consistently hovered around 73M.
FaceApp: Perfect Face Editor saw its weekly downloads peak at approximately 20.8K in mid-November. Revenue showed a gradual increase, ending the quarter at about $3.8K. Active users peaked at over 51K in mid-November.
These insights from Sensor Tower highlight the dynamic nature of app performance in Nigeria's photo and video category during Q4 2024. For more detailed analytics, visit Sensor Tower's platform.